Strength Running Sponsorship

Do you want to get your brand in front of 125,000+ actively engaged runners?

You’re in the right place!

Available Sponsorships

Strength Running is curently accepting sponsors for The Strength Running Podcast.

Unlike other podcast sponsorships, reach extends beyond the podcast into the entire Strength Running ecosystem. It includes

  • 15-second pre-roll sponsor reading at the beginning of the podcast episode
  • 60-second sponsor reading at the end of the podcast episode
  • 2 do-follow text links in a blog post surrounding the sponsored podcast episode
  • 2 text links in an email to the SR audience
  • One social media mention on Twitter, Instagram, and Facebook

Through this format, podcast sponsors have access to blog, email, and social media subscribers in addition to podcast listeners.

Scope of Strength Running

The Strength Running Podcast is a Top 5 podcast in the running category in Apple Music with most weeks in the #1 or #2 position. The Strength Running blog is one of the largest running blogs in the world with 200,000+ visitors per month and an email list with more than 100,000 subscribers.

Additional metrics:

  • Social media followers (Twitter, Instagram & Facebook) reach an additional 33,000+ runners
  • Top (non-social) sources of traffic are MapMyRun, Active, Lifehacker, Competitor, and Buzzfeed
  • Podcast downloads per episode average 14,000 after a 6-week lifetime

Moreover, the podcast grows substantially every month:

Your ad will live on the podcast episode indefinitely, reaching new runners long after your sponsor commitment.

Unlike a radio advertisement, it is not “gone” after it has aired. It will still receive thousands of downloads after the initial 6-week period.

Sponsor Commitment

Industry standards put a 15-second pre-roll ad at $18 per 1000 CPM (listens) and $25 per 1000 CPM for a 60-second mid-roll ad.

With social, blog, and email promotion at a lower CPM of $4, the total cost is normally $1,000+ per sponsored episode.

However, we’ve reduced this below industry standards to allow small businesses in the running space to participate.

Total sponsorship cost is $500 per episode, factoring in the additional reach, the discounted CPM of blog/email/social impressions, and rounding down to the nearest 1,000 at every level of calculation.

Please email Jason Fitzgerald at to sponsor the podcast. Serious inquiries only. No discounts unless for volume sponsorships.


Runners love the podcast. And sponsors love being a part of it, too!

After our product was featured on Strength Running, we saw an immediate and significant increase in our sales. This happened because over the years Jason has developed a brand built on integrity, authenticity and intelligence. His followers trust him because he puts their needs first.” – Matt Ferguson, co-founder of AFX – Ankle Foot maXimizer

It’s been awesome working with Jason and Strength Running. It’s a very engaged audience that trusts what’s being shared on the podcast. Jason is quick to respond and a great partner for InsideTracker for sure! Looking forward to working with Jason and Strength Running on a longer term basis!” – Jonathan Levitt, Inside Tracker Sales Manager